The Coaching Manager is the Key to a Successful Workplace Recovery

Some of your employees may still be working from home. Some may be back on-site, full or part-time. This unusual workforce mix creates a challenge for most workplaces and managers: how do you manage a hybrid team that still provides a dynamic employee experience and activates employee engagement?

At the center of this unusual moment is the Coaching Manager. Managers and coaching managers both focus on getting things done, but how they get it done makes all the difference.

Conventional managers focus on results and tasks instead of on the person completing them. This disengages your people and misses out on their expanded ideas, contribution and loyalty.

Coaching Managers (also known as Workplace Coaches) focus on relationships as the means to amplify self-belief, abilities and confidence as the means to performance. This builds a sustainable rapport and connection with their people to be able to gather information about what they may be dealing with as it relates to COVID-19. This information is critical to improve the quality of management’s response.

Relationships done well inspire your people to respond, perform and stay. Relationships done poorly encourage your people to use their time to search out new employment opportunities with organizations that celebrate, care about and support their people.

Here are three things coaching managers do well that activate performance and retention:

1. They build trust. As a certified coach, I know I can’t make any progress with a client if I have not first created an environment of trust. I do this by taking the time to get to know the other person, listen generously, support caringly and keep information confidential. Coaches understand people as people – what matters to them, what they struggle with, what success is for them. They listen to what is meant, not just what is said. They remember important details. They ask powerful questions. They care openly. This level of understanding and interest encourages a trusting relationship. Trust facilitates communication.

2. They personalize the contact. Coaches use a variety of skills and tools to understand each person as a thinking, caring and feeling person, who, when helped to feel valuable and important for who they are, respond by bringing their best to what they do. Expressing interest in the lives of your people is critical, particularly at this moment when so much of their days may be spent in anxiety or worry. Knowing what each person is dealing with creates the ability to better decide how to help them deal with it. They want you to know their name, their current situation, their worries and challenges, their strengths and abilities. They want to know you care and are available. Seeing your people as the means to results instead of people dealing with a pandemic will alienate them and send them looking for an organization with managers who think and act like coaches.

3. They guide and support instead of direct and control. One of the ways to encourage self-esteem, confidence and a greater sense of contribution is to help employees own their solutions and performance. Guiding and supporting encourages employees to tap into and use their abilities which activates their self-belief. Directing and controlling limits the employee’s thinking as they only see their ability to perform a task, not to own it or improve it. At this moment, we all need help feeling important, having purpose and making a difference. These feelings counterbalance the challenging negative feelings brought on by the pandemic.

Coach your people to encourage their connection to value, purpose and contribution. Coach them to help them feel heard and respected. Address these and you help employees feel safe and important in their workplace.

Your best talent wants to feel heard, valued, important, supported and cared for. Who wouldn’t when so much of the world seems out of balance? By doing this in the workplace, you not only help your employees stay connected, but you help them see that they are resilient and strong enough to be successful at home and at work – even during a pandemic. Coach them to keep them.

By Jay Forte

Consider reading How to Get the People Thing Right For Your Business

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